Product Prototype
Customer Data Platform
Solving data silo with integrating all customer data from SAP, Salesforce and internal system
View More →Product/Project Manager
Partnered with cross-border teams to drive the product vision and 0-to-1 launch of global O+O platforms. Experienced in leading complex ERP integrations, shaping data-driven roadmaps, and implementing AI features for top multinational companies. Currently seeking Product Manager / Senior PM roles. Let's chat!
- 📍 Taipei, Taiwan
- ✉️ vivianchen.yhc@gmail.com
- 🔗 linkedin.com/in/yihsuan-chen-vivian
- 📞 +886-916-707-395
About Me
Specializing in Cross-Regional Collaboration, User Analytics & Experimentation, and Product Strategy.
Cross-Regional Collaboration
Represented L'Oréal Taiwan in APAC regional analyzing P0/P1 issues across Taiwan, Japan, and Korea to advocate for Taiwan's critical fixes.
User Analytics
Analyzed new- and returning-customer purchase behavior and designed an AB testing for increasing 10% CVR.
Product Strategy
Defined a product roadmap to support the transition from sales-led to product-led growth and translated the growth strategy into PRD.
Working Process
I bridge the gap between business strategy and technical execution. My end-to-end methodology relies on data-driven insights and agile frameworks to build products that solve real user problems.
By aligning cross-regional teams and leveraging AI-assisted workflows, I ensure scalable solutions are delivered efficiently from initial research to final launch.
1. Research
Defined data-driven product strategies by triangulating GA metrics with front-line user research and post-sale data.
3. Execution
Drive Agile cycles, ensure stakeholder transparency, and proactively resolve blockers to accelerate high-quality product delivery.
2. Planning & Design
Translated complex business requirements into PRDs, and partnered with UI/UX designers through initial wire frame.
4. Launch & Analyzed
Execute smooth launches and analyze real user feedback, utilizing data-driven insights to continuously refine the product.
Portfolio
Project Management
PRADA Beauty Official Website
Cooperate with 7 different entities and build an official website in less than 3 months
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Project Management
3rd-party System Integration, Stripe
Led the 0-to-1 Stripe payment integration under a one-month deadline
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Workflow Optimization
Workflow Automation
Leveraged AI automation to optimize workflows, improving development efficiency by 60%
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Product Portfolio
Roadmap Editor
Crafted product roadmaps to establish team alignment for product development
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Business Analysis
A/B Testing For Official Website
Analyzed customer behavior and designed an AB testing to increasing conversion rate by 10%
View More →WORK EXPERIENCE
Project Manager, eCloudvalley
Jul. 2025 – Jul. 2026- Defined a 2026 product roadmap to support the transition from sales-led to product-led growth, using front-line sales feedback and Google Analytics funnel analysis to prioritize self-service registration, trials, ordering, online payment, and plan management
- Led the 0-to-1 integration of 3rd-party payment system, Stripe, into the e-commerce platform under a one-month deadline, completing the initial PRD and stakeholder alignment materials within two days
- Streamlined requirement planning, development, testing, and release processes by introducing AI-assisted workflows, reducing the release cycle from 6 weeks to 2 weeks while improving product quality and delivery predictability.
- Collaborated with C-level stakeholders to rapidly deploy a Customer Data Platform. Integrated core enterprise systems (SAP, Salesforce) to resolve data silos and translate complex operational data into actionable insights for regional managers.
Product Manager, L'Oréal Taiwan
Aug. 2021 – May. 2025- Represented Taiwan in APAC prioritization for the SPACE customer platform, analyzing P0/P1 issues across Taiwan, Japan, and Korea to secure regional remediation resources and designing workarounds that maintained front-line business continuity
- Analyzed customer behavior across 10 brand websites and designed a 50/50 AB test for product-bundle messaging, increasing conversion rate by 10% versus the control group
- Designed and launched an O+O registration experience enabling LINE Official Account users to initiate SSO login to brand websites, connecting LINE and web customer journeys which decreased website 13% drop rate
- Chaired Prada Beauty's Taiwan e-commerce website from 0 to 1 in three months, coordinating seven teams and launching two weeks early with more than 10,000 visitors during the early-exposure period
- Managed complex timelines and cross-functional dependencies across 7 distinct teams by developing comprehensive Gantt charts and facilitating regular synchronization meetings to ensure seamless alignment.
- Adapted quickly to changing business priorities and successfully accelerated the targeted launch date by two weeks through rapid backlog reprioritization and scope adjustment, driving an influx of 10,000+ early site visitors.